Abdullah, Fadil, Safira Hutama Putri, Nadiya Maharani, Wan Habibi Rahman Barus, Nia Candrawati, and Muhammad Alif Ihsan. 2025. “EXPLORING CUSTOMER VALUE IN NON APPAREL TEXTILE SMES: THE ROLE OF BUSINESS STRATEGY ”. Multidisciplinary Indonesian Center Journal (MICJO) 2 (4):5771-90. https://doi.org/10.62567/micjo.v2i4.1742.