(1)
Septiani, F.; Putu Nina Madiawati; Mahir Pradana. ANALYSIS OF THE INFLUENCE OF BRAND EXPERIENCE, APPLICATION EASE OF USE, AND PERCEIVED QUALITY ON CUSTOMER SATISFACTION AND ITS IMPACT ON CUSTOMER LOYALTY IN THE PIJAR SEKOLAH APPLICATION (A CASE STUDY OF PUBLIC JUNIOR HIGH SCHOOLS, VOCATIONAL HIGH SCHOOLS, AND SENIOR HIGH SCHOOLS IN WEST BANDUNG REGENCY). MICJO 2025, 2, 3535-3546.