SAPUTRI, Herlanda; ARDI, Isnu Ardi; LASTRIYANI, Indri. PENGARUH VIRAL MARKETING DAN BRAND IMAGE TERHADAP KEPUTUSAN PEMBELIAN WARDAH DI TIKTOKSHOP (STUDI KASUS DI KOTA SUKABUMI). Indonesian Journal of Social Science and Education (IJOSSE), [S. l.], v. 2, n. 1, p. 238–251, 2026. DOI: 10.62567/ijosse.v2i1.1987. Disponível em: https://e-jurnal.jurnalcenter.com/index.php/ijosse/article/view/1987. Acesso em: 18 apr. 2026.