NISA AZAHRA ARTA MEVIA; CICIE PRILIANTI. PENGARUH CITRA MEREK DAN VIRAL MARKETING TERHADAP KEPUTUSAN PEMBELIAN PADA MIXUE WANGSA KOTA BARU PARAHYANGAN. Indonesian Journal of Social Science and Education (IJOSSE), [S. l.], v. 1, n. 3, p. 538–551, 2025. DOI: 10.62567/ijosse.v1i3.1338. Disponível em: https://e-jurnal.jurnalcenter.com/index.php/ijosse/article/view/1338. Acesso em: 15 oct. 2025.